WHAT WE DID (CLICK TO READ MORE)
For the client to succeed in raising capital investment for his application, we had to capture the essence of the app and create an engaging experience that showed off the look and feel without having any actual in-app artwork or examples to show.
This involved extensive planning and required us to work closely with the client to conceptualize and revise repeatedly until the vision of the app was in sync with the vision of our video. Specifically, we went through several iterations of scripting and storyboarding in order to effectively portray a user's daily experience when using the app.
Furthermore, it gave us the ability to infuse the feeling of the app into our concepts, and ultimately, our animations so that the app was represented as if fully developed.
THE RESULTS (CLICK TO READ MORE)
The client "loved" the promotional videos we created for him and particularly emphasized the "amazing job [they did] at explaining / presenting the app". Much more significantly though, within 2 weeks of delivering the videos, the client had an offer for 4 times the initial investment he had been hoping to raise.